Hitting send isn’t the end.

Analyze campaign results to improve future campaigns in email and across marketing channels.
Talk to an expert
Analytics hero
16% higher
Litmus gives us the ability to use email meta-data for deeper insights on behavior and enables Samsung to do targeted follow-up, directly.
Coen van der ven
Coen Van der Ven
CRM & Loyalty Specialist at Samsung

Get insights into the engagement metrics that matter most.

Analytics stats

Optimize for even better results with Litmus Email Analytics.

  • Identify your best campaigns to inform segmentation, design, and content decisions
  • Enrich customer profiles with engagement data for better targeting
  • Aggregate individual-level data for more effective account-based marketing
  • Get a holistic view with FTP feeds integrating Litmus data with your existing platforms
Analytics share

Apply insights to improve marketing effectiveness.

  • Prioritize the most engaging messages and designs in other channels
  • Focus and accelerate marketing campaigns around the highest performing topics, content, and messaging
Industry insights

Stay up to date on the email industry.

  • Interact with the world’s top email experts in the Litmus Community
  • Be the first to hear about cutting-edge techniques, innovations, and concepts in the Litmus Blog
  • Network with your peers and hear directly from industry leaders at Litmus Live
Lauren kremer interview
Play icon

Real clients.
Real results.

Lauren Kremer shares how ProQuest relies on Litmus to understand how subscribers interact with their emails—and how these insights inform email strategy and execution.