Litmus Live Workshops give designers, developers, and marketers the skills they need to grow their careers. Through monthly workshops and practical, hands-on projects, email professionals can work towards becoming a Litmus-certified email designer or marketer.
“We know how important ongoing education is for email professionals. That's why we're doubling down on our acclaimed Litmus Live Workshops and—for the first time ever—offering Litmus certification to support email designers and marketers looking to not only grow their skills, but their careers, too.”
Jason Rodriguez, Evangelist at Litmus
Every month, we're hosting longer, more in-depth online workshops for email marketers and designers. Each track will include 2 hours of live sessions and discussion along with additional learning resources. And, new for 2020, you'll be able to work towards becoming a Litmus-certified email marketer or designer in August and September.
To help ensure participation, Litmus Live Workshops and Certification are paid.
How does certification work?
Litmus Certification builds on what you learn in the workshops but takes it further through more involved practical projects and online testing reviewed by the Litmus team. Participants will use August to review materials, submit projects, and take exams. Certifications will be issued in September and celebrated during Litmus Live Week.
Students seeking certification should attend the workshops in May, June, and July. In August, students will be assigned a mix of practical projects and online testing, which will then be reviewed by the Litmus team.
Each certification costs $450 USD.
Litmus-Certified Email Marketers will be required to show their proficiency in email marketing strategy and campaign analysis. By attending three marketing-focused workshops and completing a practical project in August, you'll have earned the title of being a Litmus-Certified Email Marketer, with a big recognition at the close of Litmus Live Week in September.
Workshops will be held live from 10:00am - 12:00pm ET on these days:
• Monday, May 18: Learning from the Past to Inform the Future
• Monday, June 15: Diving Into (and Expanding on) Email Metrics
• Monday, July 20: Defining Cross-Team Collaboration Processes
Registration is now closed. Email us at conference@litmus.com for more information.
Become a Litmus-Certified Marketer
Litmus-Certified Email Designers will be required to show their ability to code accessible, responsive, and interactive HTML email campaigns. By attending three development-focused workshops and completing a practical project in August, you'll have earned the title of being a Litmus-Certified Email Designer, with a big recognition at the close of Litmus Live Week in September.
Workshops will be held live from 12:00pm - 2:00pm ET on these days:
• Monday, May 18: Creating Responsive, Accessible Emails
• Monday, June 15: Building Interactive Emails with HTML, CSS, and AMP for Email
• Monday, July 20: Using Email Design Systems
Registration is now closed. Email us at conference@litmus.com for more information.
Become a Litmus-Certified Designer
May 2020: Future-Proofing Your Email Marketing |
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Learning From the Past to Inform the FutureLauren Kremer, Litmus In our first Litmus Live Everywhere workshop, Litmus' Lauren Kremer will walk you through how the most successful email marketers routinely review their campaigns, performance, and subscriber interactions to tailor future initiatives based on changing customer expectations. |
Monday, May 18 10am - 12pm EST This workshop has ended. |
Creating Responsive, Accessible, and Future-Proof EmailsJason Rodriguez, Litmus Learn how to design and code future-proof email campaigns by focusing on accessibility, modular components, foundational HTML and CSS, and responsive techniques that work across the widest range of email clients. |
Monday, May 18 12:00pm - 2:00pm EST This workshop has ended. |
June 2020: Measuring Emails and Telling Stories with Data |
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Diving Into (and Expanding On) Email MetricsLauren Kremer, Litmus Determining campaign success is based largely on quantifiable metrics. When you consider the hundreds of data points available to you, plus those available from other platforms or programs, the chaos becomes amplified. This month’s workshop features ways to step back from the noise to find actionable, quantifiable indicators to make business decisions, and how to tell a cohesive story to stakeholders, bringing life to numbers on a page. |
Monday, June 15 10am - 12pm EST This workshop has ended. |
Building Interactive Emails with HTML, CSS, and AMP for EmailJason Rodriguez, Litmus Subscribers increasingly expect more dynamic, interactive experiences online—including in email. Fortunately, creating interactive email campaigns has never been easier, whether it’s using HTML and CSS or Google’s AMP for Email. This month’s workshop is a crash course in the fundamentals of interactive emails, with a look at the necessary HTML and CSS used for common interactive elements, how to build AMP-based emails, and create fallbacks for older email clients. |
Monday, June 15 12:00pm - 2:00pm EST This workshop has ended. |
July 2020: Understanding Email Technology and Tactics |
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Defining Cross-Team Collaboration ProcessesLauren Kremer, Litmus To adapt an old adage, “There’s no ‘i’ in the making of an email campaign.” Whatever your team structure, size, or company goals, email marketing is a collaborative process between marketing and other internal teams, and we can all be a bit more efficient when it comes to working with our stakeholders. July’s workshop is all about examples, tips, tricks, and a few “what not to do” moments on collaboration tools, meetings and brainstorming sessions, email building and flow, QA, approvals, and follow-ups, with real-life examples sourced from the email marketing community. |
Monday, July 20 10am - 12pm EST Register Cost: $50 USD |
Using Email Design SystemsJason Rodriguez, Litmus The days of the single-use, copy and paste email template are quickly coming to a close. Email developers now need to worry about creating modular, component-based templates to enable quicker campaign creation while keeping dozens—if not hundreds—of emails on-brand. Email design systems currently offer the best solution to scaling email development, which is why this month’s workshop is all about digging into the nuts and bolts of design systems for email, including what should make it into your email design system, how to document usage, and how to advocate for its use. |
Monday, July 20 12:00pm - 2:00pm EST Register Cost: $50 USD |
August 2020: Litmus Certification |
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September 2020: Litmus Live Week |
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October 2020: Planning for the Holidays |
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Info Coming Soon |
Monday, October 19 10am - 2pm EST |
November 2020: Budgeting for Success |
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Info Coming Soon |
Monday, November 16 10am - 2pm EST |
December 2020: Auditing Your Email Program |
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Info Coming Soon |
Monday, December 7 10am - 2pm EST |