Email Marketing Manager at Sun Basket

  • Full-time
  • San Francisco, CA

Daily Duties Include:

  • Design email campaigns in collaboration with Acquisition, Retention and Partnerships teams and execute flawlessly, from end-to-end
  • Manage and support all aspects of campaign execution including customer segmentation, testing protocol, and technical execution.
  • Build audiences, refine HTML to launch email campaigns.
  • Maintain and drive timely execution of the email calendar
  • Collaborate with Design and Content teams to develop high-performing creative assets
  • Develop and maintain Sun Basket’s voice through direct communication to consumers.
  • Create clear customer segments and manage lists, deliver ability in accordance to CAN-SPAM law
  • Analyze and track key metrics like open, click and conversion rates and be able to present them
  • Support Customer Service with customer outreach via email
  • Contribute to building our email strategy and email asset design for large marketing campaigns.

Education and Experience:

  • 2 to 5 years of creating and executing email marketing campaigns required Experience with email automation, HTML, and email marketing software platforms is a must for this role.
  • Solid ability to use HTML and CSS to build emails
  • Experience managing and growing list size of 500K+ emails Experience creating email templates quickly and efficiently.
  • Demonstrable experience analyzing campaigns, and demonstrable knowledge of setting up A/B testing as it pertains to email marketing.
  • Some experience with Photoshop and the Adobe Creative Suite a plus.
  • Must have proven experience with strategic thinking, analytical, data interpretation, and problem solving skills
  • Bachelor’s degree preferred

Personality and Values:

  • By the Numbers : Writing may be an art, but to you email marketing is a science. You balance the creative with the analytical.
  • Ready to Grow : The Marketing team is the engine driving Sun Basket’s stupendous growth, and you’re eager and ready for this job to get bigger over time.
  • Careful and Conscientious : You will hold our company’s image and our customers’ good will in your hands. You’re willing to move fast, but you don’t break things.

Qualified for this job?

Apply here