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A/B Testing and Heat Maps
Hello Everyone!
My ESP does not offer A/B Testing or a Heat Map, therefore I did't know if y'all knew of any fun tool (free maybe) that would assist me in either of those two items?
Thanks so much!
VW
Hello Everyone!
My ESP does not offer A/B Testing or a Heat Map, therefore I did't know if y'all knew of any fun tool (free maybe) that would assist me in either of those two items?
Thanks so much!
VW
Ditto for my ESP. We fake our own A/B tests by segmenting the list on a unique field. In our case, every record in the ESP has a unique numeric id, so we use the last digit of their id to do mostly even A/B tests (i.e. if your id ends in 1, 3, 5, 7, 9, get email A, else get email B).
The downside is we can't do the 10/10/80 where the subjects fights it out and then gets sent to the main list, but it works well enough for most other things.
Perhaps you can do something similar?
Honestly, I'd run for the hills if I was stuck with an ESP that didn't offer basic functionality like A/B testing.
I know that's not very helpful, but you seriously need to do what you can to move to a more capable platform!
As Nathan suggested, you can do it manually to a certain extent, but it's going to be a pain in the arse.