Using an <a> Tag to Send an SMS From an Email... (yes it is a bonkers as it sounds)
I have an email thats going out to existing customers thats offering additional benefits when you opt-in via SMS. I was just wondering if anyone has any experience using a href="sms://+1234567890=Your%20message" on any of their email campaigns? Whats the support like in email? does it work similar to the href="tel:0123456789"? are there any fallback solutions for those that don't support it (as i'm sure some wont). I was only planning to use it on the mobile view of the email as this seems most obvious place and i'm only considering it as it seems like a good way to potentially increase opt-ins.
Any advice is welcome.