Is a "View this email as a web page" link necessary in emails that display properly?
Similar to this question, I'm wondering if folks include a 'View in Browser' link in their emails. If an email renders well in all email clients and displays the content in its entirety, is there any benefit to adding a link to display it in a browser? If there is benefit, what are some good way to go about including it?
Notes from Comments
- [case to include] share/post an email socially
- [case to include] provide email's code for anyone who's interested in peeking under the hood
- [suggestion] if link is included, don't put it at the top (eats valuable real estate, could trigger spam)