MR1
Email Design Training
My backup, a web designer, left our company, leaving me without a backup for HTML email development.
My boss has assigned someone on our team to act as backup, but the person has no knowledge of HTML. I'd tell her to use our email application's WYSIWYG editor but it's difficult to work with when doing anything other than basic text editing.
My boss wants the backup person to attend a course on HTML, but most seem focus on modern web development (naturally). It seems difficult to find one focusing on tables and inline styles :)
What would you do? Would you recommend the person take a modern training class and then let me help her with understanding tables and other weird email-specific things?
Hey, Mike — shoot me an email at jason@litmus.com. We're working on something that could be helpful.
Outside of that, Treehouse has a good course from MailChimp's Fabio Carneiro on email design: https://teamtreehouse.com/library/html-email-design So does Code School, this one taught by Dan Denney: https://www.codeschool.com/courses/unmasking-html-emails
If the backup is completely new to coding, then a starter course like the HTML & CSS track from Codecademy isn't a bad bet: https://www.codecademy.com/learn/web It's definitely web-focused, but it's a pretty easy way to get into the act of coding, even if it doesn't talk about HTML email.
Thanks Jason. I sent you an email.
I taught myself as well, and I'll suggest it to my boss. Not surprisingly, my supervisor doesn't understand the differences in what would be taught in a modern in-person class on HTML and what needs to be known for HTML emails.
Hi Mike, you could also start with Jason's books on email design, those are a good read for any (aspiring) email marketer imo; http://rodriguezcommaj.com/books