Skinny, Optimized, Scalable, Responsive, Fluid... other terms... definitions please
There are a number of new words that are being used to describe mobile email layout. I was discussing with some folks, and I was asked to define "optimized".
I was a bit stumped, because I've been using this term over time as a verb to describe what to do with all emails.
The group was certain that optimized was a singular type of design.
I just heard Tim Watson use the term "optimized for mobile" when describing Skinny design, so...
Would the group like to help define some of these mobile design terms to qualify further discussion.