Hey everyone! I am looking for a list of best practices for email design and development. I need to develop a list for work and I figured why recreate the wheel. I am looking for something like this:

  • no more than 45 characters in a subject line
  • Always include a pre-header text
  • Never make buttons an image
  • Always include alt text behind photos

Any resources or help would be great!
Thanks,
Kara