Re: Responsive... What's the impact of carriers charging folks for data packages?
What do you suppose the impact of carrier data packages are on mobile opens and click thrus? Are folks with data packages aware of their account limitations to the point that their open-to-click behavior reflects that concern?
I remember when internet service providers charged you on bandwidth. That concept is absurd today, but cellular service data packages vary and many carriers don't include unlimited data. Yet? Perhaps it is just a matter of time?