Accessibility in Email Design
So, I got to thinking after reading Peter Brown's comment on this thread: https://litmus.com/community/code/1250-removing-paragraph-bottom-margin-in-outlook-com
In dealing with Outlook, Peter asks when a paragraph tag is really necessary. I want to take that a bit further and pose the question: How important is accessibility and semantic markup in email design?
On the web, accessibility is (rightly) a priority for a growing number of developers and designers. But I have yet to see that same level of commitment in email design. I'd argue that it is due to the demands placed on us by email clients and their rendering engines. It's hard to commit to using semantic markup when email clients won't display it properly without jumping through an unreal number of hoops.
Still, I'm wondering if I'm missing something. So, do you worry about accessibility in your email campaigns? Do you have any tips and tricks on making more accessible emails?
Let us know!