How to Optimize Your Email Production Workflow [Infographic]

Every brand’s email production process is unique, with different planning, development, and approval processes. With data from our 2016 State of Email Production report and insights from Movable Ink, we’ve teamed up to put together an infographic that distills the best tips and tools to optimize your workflow. From goal-setting to content creation to email development and post-send reporting, we cover the email creation process from start to finish.

The Ultimate Guide to Using Snippets in Email Design

When it comes to email design, time is of the essence and putting a development workflow in place is crucial. In order to keep up with the rapidly changing demands of email design, it’s increasingly important to make your workflow as efficient as possible. So, what can you do to optimize your workflow? One word: Snippets.