A First Look at Inbox By Gmail: What Email Marketers Need to Know

Over the past year, Gmail has undergone some major changes—including quick actions, image caching, the auto-unsubscribe, and more—all of which have put the email world in a tizzy. Earlier this week, Google released yet another change (and perhaps the biggest one yet). They launched an entirely new email app, Inbox by Gmail. In this post, we’ll take a look at Inbox’s functionalities, as well as this new email app’s effect on the email marketing world.