Litmus Live 2018 wrapped about a month ago, but the ideas and talks are still swirling around our heads. While we’ve talked about the three mega-trends we saw come out of the conferences, we wanted to dig a little deeper into some of the talks themselves.
Our awesome patrons have been generous enough to give away free tickets to Litmus Live London and Litmus Live Boston—but don’t worry West Coast #emailgeeks, they haven’t forgotten about San Francisco. If you’ve been patiently waiting for a chance to win a free ticket to Litmus Live San Francisco, wait no longer. Now is your chance!
Our second event of the year—Litmus Live Boston—just wrapped. With three days of hands-on workshops, inspiring sessions, and hanging out with fellow email geeks, we’re exhausted but inspired. We walked away with heads full of ideas for how to make our emails even better.
Couldn’t make it to Litmus Live Boston? Don’t worry. Here’s a recap of our top three takeaways from #LitmusLive Boston.
Between Justine Jordan, Jason Rodriguez, and me, we’ve given well over a hundred presentations and webinars. Along the way, there have been high points and there have been low points. Here are some presentation tips from the hard lessons we’ve learned over the years…
Every year leading up to our conferences, we hold a Golden Ticket Giveaway. It’s our way of giving the community a chance to score free tickets to Litmus Live. Just as the Golden Ticket contest has become a tradition at Litmus, so has the email that announces it. Learn what we did this year, and who the lucky winners are.
We are so excited to bring the email community together for an unparalleled opportunity to learn the latest in email marketing, and with a little bit of luck you can be part of it too—for free. We are happy to share that this year’s patrons are here to offer you a chance to win your way to Litmus Live London!
Email is such a personal channel, which makes it the ideal medium to build excitement for events. To ensure that guests actually show up, it can be useful to include an “add to your calendar” link to the emails promoting your event. However, these links can be hard to implement or require a third-party solution to ensure the correct calendar links are generated for the subscriber. Learn about the “add to calendar” button technique we use for our Litmus Live emails as we walk you through the steps you need to create one of these types of links for your emails.
Every year at Litmus Live, we identify the biggest challenges facing the industry and invite the brilliant email marketers that are facing those challenges to share their hard-won insights with attendees. Topics run the gamut from workflows and email creation to strategy, automation, communication, and more.
Here’s a sneak peak at what we’re planning for Litmus Live 2018.
From its earliest days, Litmus Live has been a space for everyone to connect and learn—no matter your experience, race, gender, or age. Creating an environment where everyone feels safe and welcome has always been our goal, and we’re truly proud that it’s not just the great content, but also the inclusive and friendly environment that draws so many people to Litmus Live.
As the conference has grown, we wanted to ensure that Litmus Live stays as inclusive, safe, and welcoming as it has always been. That’s why we decided to do something new: Formalize our thoughts on what type of event we want Litmus Live to be with a code of conduct.