Accessibility is quickly becoming as much a pillar of email marketing as it is in user experience and design. If you’re just getting started with making your email code more accessible, things can be overwhelming. But there are a few simple tricks that you can implement easily—and have a big impact on email accessibility.
Here’s how to check your email for its accessibility to all of your subscribers, section by section.
So far, interactivity seems to be the playing field of big-name brands. For small email teams or email beginners, interactivity still seems out of reach. But it doesn’t have to be! The secret is to start small. Here are six simple interactive elements that you can add to your emails today, brought to you by Alice Li from Shutterstock.