Curious how you can utilize Gmail’s new Promotions tab feature for your campaigns? This webinar provides you with all the tips and resources you need. Together with Jordan Grossman, Product Manager, Gmail, we walk through Gmail’s updates, explain how you set up annotations for your campaigns, and share best practices. Plus, we cover frequently asked questions from the email marketing community.
Heads-up, email geeks! The Gmail Promotions tab has gotten a major update, and we’ve teamed up with Gmail to provide you with the knowledge and tools you need to get your emails ready for it.
How has the Email Client Market Share changed in 2018? Here’s what the first six months’ worth of Email Analytics data—that’s insights from more than 6 billion email opens tracked with Litmus Email Analytics—teach us about the email marketing landscape.
Marketers are very excited about the prospect of leveraging AMP to easily create interactive experiences for their audiences. But marketers’ excitement isn’t the only factor that will influence the adoption of AMP for Email. In fact, there are some major hurdles that might hinder marketers from even getting started with creating AMP-powered emails.
Gmail released its major redesign today, bringing a whole set of brand new features to its users’ inboxes. But are there any changes that will impact email marketers? We’ve got the rundown.
In the 97th episode of The Email Design Podcast, Kevin Mandeville and Jason Rodriguez discuss upcoming changes to Gmail including a redesign and merging some Inbox by Gmail functionality, Yahoo! Mail updates, and research as to why subscribers prefer interactive emails. Be sure to follow along and join in the discussion on Twitter using #EmailDesignPodcast.
Ever since Gmail launched its tabbed inbox in 2013, there’s been a lingering perception that the Gmail Promotions tab equals the spam folder, but that’s far from the truth. Learn why having your emails sent to Gmail’s Promotions tab is actually a good thing.
The 2018 edition of the Litmus State of Email Report analyzes the biggest developments in email client news, market share insights, and key industry updates. Plus, we dive into what those changes mean for your email team and provide hands-on advice to help you stay at the forefront of email innovation.
In the 94th episode of The Email Design Podcast, Kevin Mandeville and Jason Rodriguez react to Gmail announcing native dynamic and interactive email support powered by AMP. Be sure to follow along and join in the discussion on Twitter using #EmailDesignPodcast.
Gmail announced that it will be adding native support for dynamic and interactive email powered by AMP. We predicted that 2018 will be the year that interactive email goes mainstream, and Google’s news, shared at the AMP Conference 2018 in Amsterdam, might bring us one step closer to making interactive email available to the masses.