6 Ways Nonprofits Can Improve Their Email Creation Process

6 Ways Nonprofits Can Improve Their Email Creation Process [Infographic]

Nonprofits rely heavily on email marketing, but their email programs often suffer from underinvestment and therefore under-performance. Based on a survey of more than 240 nonprofits, Litmus details the unique challenges faced by the email programs at nonprofits in this infographic and, together with nonprofit research consultancy NextAfter, offers advice for how to build more successful email programs.

Email Workflows that Work: Webinar Recording + Q&A

What’s the secret to building a workflow that enables your team to get higher-quality emails out the door, faster? In this webinar, Litmus’ Chad S. White and Jason Rodriguez dive into the key findings of our 2018 State of Email Workflows report and break down the top 5 opportunities to improve your email creation process. Along the way, we share details into how Litmus has acted on each of these opportunities, making changes to its own email workflow.

Top Email Design Trends for 2018

This year you can expect to see more interactive and personalized emails in your inbox. Those two email design trends stood head and shoulders above all others, according to a Litmus poll of nearly 600 marketers. Learn how to put those trends—plus the eight others we surveyed marketers about—to work for your brand.

 

Test with Litmus Wherever You Build: Introducing the Litmus Extension

Whether you’re using a local editor (like Dreamweaver) or prefer your ESP’s email editor to create your emails, with the Litmus Extension you can preview, troubleshoot, and optimize your emails without leaving your build environment. Make building and testing emails an integrated, quick, and easy experience. Here’s how Litmus Extension can get your emails out the door, faster.