Litmus + Asana: Keep Your Team In The Loop And Projects On Track With Our New Partnership

Getting a great email out the door isn’t easy. Not just because mastering the channel itself is hard—mastering the process is, too! So it’s no surprise that more than 70% of email marketers rely on project management software to help juggle deliverables, stakeholders, and processes. Today, we’re excited to share that Litmus now integrates with one of the most popular project management tools: Asana.

New in Litmus: Automatic Notifications in Slack

If your team uses Slack, you know how powerful the tool is. It’s where you keep in touch with your team, share project updates, and collaborate to get stuff done.

At Litmus, we’re big fans of Slack, too. That’s why we’re excited to share that you can now integrate Slack and Litmus to create an even more seamless email workflow and boost your team’s productivity.

The Top Email Design Trends for 2019

Top Email Design Trends for 2019

This year you can expect to see more personalized emails, as well as more interactive emails. For the second year in a row, those two email design trends stood out above all others, according to a Litmus poll of more than 240 marketers.

The next tier of email design trends included using more AI-driven content and live content, and simplifying email designs. The other eight email design trends that we asked marketers about received a bit less enthusiasm, although they’re all still likely to be important this year.

Litmus Picks: Our Favorite Reports of 2018

Litmus Picks: Our Favorite Reports of 2018

Litmus published five reports and six whitepapers during 2018, covering a wide range of email marketing topics from analytics to email service providers and interactive emails to email’s return on investment. Here are our marketing team’s favorite reports and why…

6 Ways Nonprofits Can Improve Their Email Creation Process

6 Ways Nonprofits Can Improve Their Email Creation Process [Infographic]

Nonprofits rely heavily on email marketing, but their email programs often suffer from underinvestment and therefore under-performance. Based on a survey of more than 240 nonprofits, Litmus details the unique challenges faced by the email programs at nonprofits in this infographic and, together with nonprofit research consultancy NextAfter, offers advice for how to build more successful email programs.

Email Workflows that Work: Webinar Recording + Q&A

What’s the secret to building a workflow that enables your team to get higher-quality emails out the door, faster? In this webinar, Litmus’ Chad S. White and Jason Rodriguez dive into the key findings of our 2018 State of Email Workflows report and break down the top 5 opportunities to improve your email creation process. Along the way, we share details into how Litmus has acted on each of these opportunities, making changes to its own email workflow.