We’re thrilled to announce that Microsoft’s latest desktop version of its popular email client—Outlook 2019—is now available for testing in Litmus Email Previews. The new Outlook comes with better fallbacks when using web fonts, SVG support, and more.
Microsoft Outlook is comprised of several versions of the email client. Collectively, those clients rank #4 in email client market share, with 9% of all email subscribers tracked opening in some version of Outlook. The latest version, Outlook 2019, is an update to the desktop edition that is bundled with Microsoft Office. Although Outlook 2019 is a new release, it should be noted that it largely implements some of the features that have been in use in Office 365 subscriptions. The good news for email marketers is that Outlook 2019 doesn’t come with any major surprises. Here’s what we found while looking at the latest version of Microsoft Outlook.
In the quest to reduce the time between brainstorm and send, email marketers are on the hunt for tools to speed up their workflows. In this post, we look at how a tool called Emmet can help email designers code their campaigns faster than ever before.
Designing and coding emails can be a manual, arduous process, but it doesn’t have to be. Snippets and partials can help you automate your email workflow, speed up development time, and reduce the chance of errors. Here’s how.
Building amazing email campaigns is challenging. From design and development to testing across email clients, there’s a lot to worry about. 49% of brands spend two weeks or more producing an email campaign, with most of that time going towards the development, review, and approval process, according to our 2018 State of Email Workflows report.
That’s why we’re excited to introduce new features to Litmus Builder. Watch the webinar recording to see how Builder helps you build better emails, faster.
As a full service digital agency, Whereoware knows that when it comes to providing email services, quality matters. So, what’s Whereoware’s secret to building customizable templates that looks great everywhere? The team relies on Litmus Builder to develop and thoroughly test every code snippet before it’s made available to their clients. Read their story.
Create Builder projects more easily, customize Builder to your coding preferences, build emails faster, make troubleshooting easier, and seamlessly integrate Builder into your workflow with these brand new features in Litmus Builder.
One of the biggest causes of broken emails is the varying levels of support for CSS across different email clients. That’s why inlining CSS has been the status quo for email developers for years. But is inlining your CSS still necessary today?
Marketers are using task runners and static site generators more in their email development workflows, according to our 2017 State of Email Workflows report. Lee Monroe of Mailgun by Rackspace explains how these tools can help email marketers.
The email landscape is constantly changing, making it harder than ever to create high-performing email programs. New email clients, devices, unsubscribe functionality, and privacy laws will have an impact on your 2018 marketing programs.
In this webinar, the Litmus marketing team talked about what you need to succeed in a volatile industry, including our five key insights from the State of Email 2018 Report.
There are a lot of different design techniques you can use in an email campaign. Although animated GIFs, typography, and responsive design are almost commonplace these days, there is one design technique that is often overlooked or misunderstood: background images. What are background images? And how can they be used to help improve an email campaign?