2017 State of Email Workflows: How Marketers Plan, Build, Approve, & Send Emails [eBook]

Creating a high-performing email takes time and the right resources. Your email workflow is an expression of the investment you make in every email—and is itself a predictor of email program success. Based on our State of Email Survey of more than 3,500 marketers, our second annual State of Email Workflows report takes a detailed look at every stage of email creation—from planning and creation to quality assurance and sending.

2015 State of Email: The Email Marketer’s Guide to Creating Successful Campaigns

The email landscape is constantly changing. Between the introduction of new anti-spam laws, more email apps, and new iPhones, email marketing has never presented more challenges—or opportunities. As an email marketer focused on success, it’s crucial to stay on top of every new development. In our 2015 State of Email Report, we analyze the biggest email developments and provide tons of actionable tips to keep you on top of your game.

6 Gmail Changes Every Email Marketer Should Know [eBook]

Over the past year, Gmail has been through a whirlwind of changes. As if all of its rendering and CSS quirks didn’t make Gmail a pain for email designers already, these recent updates have kept the email marketing world on its toes. Should designers and marketers be concerned about these updates to Gmail? What, if anything, should we do in response? Our eBook gives you the information you need to be a Gmail expert, along with recommendations and tips for reacting to the changes.