In this episode of Delivering, host Jason Rodriguez chats with Dan Oshinsky, the former director of newsletters at The New Yorker and Buzzfeed, and current proprietor of Not a Newsletter and Inbox Collective. Dan and Jason dig into email’s role in journalism, how to vet newsletter ideas, what email professionals should stop doing, and embracing Google Docs.
In this episode of Delivering, we’ll take a look at an essential technique for email designers: the humble—but powerful—background image. Learn why background images matter, how to code them using a variety of techniques, and how those various methods compare across different email clients.
In today’s episode, I’m chatting with Chad S. White, Head of Research at Oracle Marketing Cloud Consulting and the Email Experience Council’s 2018 Email Marketer Thought Leader of the Year, about email analytics, the metrics that matter, and the biggest challenges and opportunities for email marketers today.
Litmus is back with a new podcast called Delivering. In this episode, host Jason Rodriguez provides some insight into what to expect and how it’s different from our old podcast, The Email Design Podcast.