Email Design: A Community of Hacks

Email designers face a lot of rendering issues. Fortunately, they’re a clever bunch of people and have come up with some great hacks to keep campaigns looking great. The Litmus Community recently divulged some of their favorite email hacks. Care to share yours?

gmail and css

Understanding Gmail and CSS: Part 2

Yesterday, we took a look at how Gmail’s preprocessor can affect the rendering of your email. Today, we will finish up our look at Gmail and CSS by talking about some of the more common CSS and rendering issues email designers are likely to encounter.

Drop support for margin

Hotmail and Outlook.com Drop Support for Margin

You may have noticed your emails looking a little cramped in Hotmail and Outlook.com recently. The culprit? Discontinuation of support for the margin property in these email clients. Rather than honoring your carefully spaced paragraphs and images, Hotmail and Outlook.com are now completely stripping margin from paragraph tags, leaving default values (0 for the top, right and left; 1.35em for the bottom, to be exact) in their place.

Preventing Unsubscribes in Forwarded Emails

Guest blogger Jonathan Kim discusses the concept of the Silent Unsubscribe and how you can prevent your most engaged subscribers from disappearing from your list. You have an amazing newsletter and fanatic subscriber base, but did you know it’s at risk? ESPs do a good job of making unsubscribing from emails super easy, often with one-click. But […]

Identify Problems and Troubleshoot Your Email with Code Analysis

Code Analysis is new and improved! We’ve listened to your feedback and re-introduced Code Analysis with some brand new features. Troubleshooting your email just got easier. See what’s new → We can’t say it enough: creating HTML emails is tricky. Even with loads of resources to help fix common issues, the bugs that cause rendering […]

mobile-optimized email

16 Tips for Troubleshooting Your HTML Email Campaigns

Coding HTML for email can be tough. If you’ve missed even just a closing tag when coding, your entire email can be sabotaged. If you’ve included video, Flash, rollovers, JavaScript or even a simple picture or text, chances are it won’t show up the way you wanted it to—that is, if it even shows up at all. These 16 tips on troubleshooting your email campaigns can help you send with confidence.