We recently hosted a webinar where Justine Jordan and I discussed the 8 most impactful trends from our “Email Marketing in 2020” report, which touches on everything from personalization and automation to inbox functionality and privacy. Watch the webinar recording and read our answers to the questions we didn’t have time to tackle during the webinar.
It’s crucial to stay on top of the latest updates in the email world, especially when changes—like new apps and updates to HTML and CSS support—can affect your carefully designed campaigns. In the 2016 State of Email Report, we round up everything that happened in the email world last year, helping identify major innovations that can have huge implications for your email campaigns.
To succeed in this constantly evolving industry, it’s necessary to stay on top of the latest updates—your designs, subscribers, and bottom line count on it. While there were dozens of innovations, we’ve focused on the top 10 email developments of 2015. We hope you find this list helpful as you position your emails for success throughout 2016.
As we look back on 2015, we’re putting together lists of all the email amazingness that has occurred over the past year. To celebrate, for the next 10 work days, we’ll be posting 10 top 10 posts summing up those happenings. Since we’re launching these lists on the blog, we found it fitting to have the first post in the series focus on the top Litmus blog posts in 2015. We hope that some of these resources might help as you reflect on 2015 and set goals for 2016.
Litmus user Dan Foody has discovered something very exciting about the Apple Watch. There’s a way to send a hidden version of your email campaign that only the Apple Watch will display. This gives you a lot more flexibility in your design. In this post, we’ll cover how to introduce a third part into your HTML email: text/watch-html, as well as tips on how to make it look great.