Embracing the Fear: Our Litmus Live Email Story

The highlight of the year for us is Litmus Live. So each year, to promote the conference, we work to bring something extra special. Take a peek behind the curtain at our email design process and timeline to see everything that’s involved in pulling off our epic conference emails.

mobile-friendly email

Desktop + Webmail Increase For August 2016 Market Share

Every month, we track opens from more than 1 billion emails sent using Litmus’ Email Analytics and share the trends we observe in various email clients and environments for email client market share. In August, mobile opens dropped back down to 55%, desktop opens decreased to 18%, and webmail opens increased to 28%.

Outlook.com Increases Market Share by 20%; Soars to #4 Spot

We’ve seen the same names appear again and again in our email client market share reports in the past year. May marked a pivotal turning point with a surprising upset in the top five. iPhone, Outlook, and iPad continue to top the charts—no surprises there. The big upset was courtesy of newcomer Outlook.com. We covered the […]