email industry trends

Top 10 Email Industry Trends of 2015

To succeed in this constantly evolving industry, it’s necessary to stay on top of the latest updates—your designs, subscribers, and bottom line count on it. While there were dozens of innovations, we’ve focused on the top 10 email developments of 2015. We hope you find this list helpful as you position your emails for success throughout 2016.

Postini, Yahoo and AOL Spam Filters are Back!

Much to our (and some of our customers’) dismay, back in April we announced that we were retiring spam filter testing for Postini. This decision was a result of Postini’s declining popularity and Google discontinuing its support for Postini as a standalone product. Great news—we’ve re-enabled Postini! After some discussions with Google, it appears that […]