email industry trends

Top 10 Email Industry Trends of 2015

To succeed in this constantly evolving industry, it’s necessary to stay on top of the latest updates—your designs, subscribers, and bottom line count on it. While there were dozens of innovations, we’ve focused on the top 10 email developments of 2015. We hope you find this list helpful as you position your emails for success throughout 2016.

alto mail app

A First Look at AOL’s Alto Mail App: What Email Marketers Need to Know

AOL has reintroduced its webmail app, Alto. Alto supports all the global email providers, allows you to pull them all together in one inbox, and easily switch between them all in one app. Beyond the usual display options in most email apps, Alto boasts some pretty unique organizational tools that automatically highlight important (and personal) information so it’s easier to find. In this post, we’ll cover Alto’s features, and how it displays email.