6 Ways Agencies Can Save Time Building Emails

With so many nuances that go into building and setting up emails for your clients, any shortcuts or ways to make the production process more efficient can make a big difference. In this post, we walk through six ways your team can save time, budget, and headaches when creating emails.

Data You Should Be Using to Optimize Your Clients’ Campaigns: Webinar Recording

“It’s ok, we have good open and click through rates.” While helpful, these two metrics rarely give a well-rounded portrait of how subscribers are interacting with their emails (and if they are actually engaged at all!). As part of Digital Agency Day, we hosted a live webinar that covered the “other metrics” that your team should be looking at to optimize emails for your clients. Didn’t have a chance to make it to the webinar? No worries! We recorded the whole thing.

create great emails

How to Create Great Emails for Your Clients: 9 Tips for Agencies

A client asks you to create or redesign their email marketing campaigns—where do you start? Don’t fret! Here are 9 ways you can ensure your team delivers a quality campaign that engages your client’s subscribers. And, more importantly, these tips set you up as a force to be reckoned with in the world of email creation services, and positioning your team as a true “full service agency.”

Introducing the Litmus Partner Resource Center

We’re thrilled to announce the launch of the Partner Resource Center—the perfect place to find frequently asked questions, API documentation, co-marketing guidelines, and more. You’ll also find a sampling of our current partners, testimonials, and opportunities for partners to showcase their great work in the industry! Created with Unlimited, agency, and API customers in mind, these resources support collaboration and innovation in the email industry.