Just because GDPR is in place now, your work isn’t over. GDPR has long-term effects that marketers must understand so they can adjust their email strategies to comply with the law and avoid fines and other actions.
Here are three skills that you’ll have to master to be a successful email marketer in a post-GDPR world.
We identified the subscriber acquisition sources that are mostly likely to cause deliverability problems. However, some of these list-building tactics are still definitely worth using, if used properly. We tell you how.
I’m thrilled to announce that we’ve made our first post-investment acquisition to help further this vision. Litmus has acquired Curated, a content curation tool that allows users to easily collect, curate, and publish highly engaging newsletters.