Email Accessibility for Designers: 8 Best Practices You Should Follow

Visual design is more than mere decoration. Great email designs aren’t just pretty, but make it easy for your subscribers to digest your content, find key information, and take action quickly—regardless of your subscribers’ ability. With that, email design has a significant impact on email accessibility.

If you’re looking to create more accessible email campaigns, optimizing your email design is just as important as writing accessible email copy and optimizing your code. How? Here are 8 best practices you should follow to ensure your campaigns are designed for everyone, regardless of ability.