37signals Inspires With A Comprehensive, Helpful Transactional Email

“25 DAYS OF INSPIRATIONAL EMAILS” — DAY 22: 37SIGNALS Transactional emails are a frequently missed opportunity for companies, non-profits, and the like. In a past post, I described how they have a higher revenue per email, transaction rates, opens and click rates than bulk mail averages, yet they are paid little to no attention. In […]