Win Your Way to The Email Design Conference 2015

The Email Design Conference has been sold out for weeks, but—thanks to some generous email lovers—we’re happy to announce there are four ways you can win your way to the conference! With the support of Constant Contact, Emma, MailChimp, and Movable Ink we are thrilled to offer the following ticket giveaways.


How 5 Email Easter Eggs Helped Sell Out The Email Design Conference

When it came to launching ticket sales for The Email Design Conference, we opted to combine advanced email hacks with some fun by hiding five “golden tickets” within the email. Each ticket was hidden using a unique email hack and the first subscriber to find a specific ticket and tweet about it (using the #TEDC15 hashtag and including a screenshot) won a free ticket to the conference of their choice: Boston or London. Check out how we did it!

Gmail Opens Increase 20%: How to Optimize Emails for Any Gmail Inbox

In the first half of 2015, we’ve seen email open data continue to favor mobile apps and providers that focus on new and innovative solutions. Desktop opens have fallen 4% in the first half of 2015 now representing 22% of opens. Mobile opens have seized desktop’s fallen share, growing 4% to capture 49% of market share. Conversely, opens in free webmail services like Gmail, Yahoo, and Outlook.com have decreased 4%; opens in these providers currently make up 29% of opens.