What’s the secret to building a workflow that enables your team to get higher-quality emails out the door, faster? In this webinar, Litmus’ Chad S. White and Jason Rodriguez dive into the key findings of our 2018 State of Email Workflows report and break down the top 5 opportunities to improve your email creation process. Along the way, we share details into how Litmus has acted on each of these opportunities, making changes to its own email workflow.
In the quest to reduce the time between brainstorm and send, email marketers are on the hunt for tools to speed up their workflows. In this post, we look at how a tool called Emmet can help email designers code their campaigns faster than ever before.
We are so excited to bring the email community together for an unparalleled opportunity to learn the latest in email marketing, and with a little bit of luck you can be part of it too—for free. We are happy to share that this year’s patrons are here to offer you a chance to win your way to Litmus Live London!
Designing and coding emails can be a manual, arduous process, but it doesn’t have to be. Snippets and partials can help you automate your email workflow, speed up development time, and reduce the chance of errors. Here’s how.
We all know email has a hundred ways to fail, whether by faulty coding, a glaring typo in a subject line, sending to the wrong list, or design gone awry. Just thinking about all the ways email can breakdown gives us the shivers. But why do we care so much about making emails error-free? Here’s why you’ll want your email program to reach #NoFailMail status.
Marketers are very excited about the prospect of leveraging AMP to easily create interactive experiences for their audiences. But marketers’ excitement isn’t the only factor that will influence the adoption of AMP for Email. In fact, there are some major hurdles that might hinder marketers from even getting started with creating AMP-powered emails.
Insufficient resourcing and staffing on email teams is a major, persistent problem in marketing departments. The failure to address what is clearly a common problem may be because of several misconceptions and blocking issues. Let’s address some frequent ones…
Being blacklisted is an email marketer’s nightmare, but for many marketers it’s a threat that’s somewhat theoretical. Being caught on a blacklist is something that only happens to spammers and brands that don’t follow email best practices, right?
Turns out that this isn’t quite true.
Designing and coding emails often involves manual, arduous editing processes that are not only mundane and tiresome, but can easily lead to mistakes. It doesn’t have to be that way—here are seven ways you can add automation into your email workflow.
Say hello to the newest addition to the Litmus Email Creative Platform: Introducing Litmus Proof.
With Litmus Proof as your centralized tool for collecting feedback, you can improve collaboration, get better visibility, and enjoy fewer review cycles—and ultimately get your emails out the door, faster.