[Report] 2019 State of Email Service Providers

In our second annual State of Email Service Providers report, we take a look at the top ESPs by team size and structure, location, industry, send frequency, and email program details. We’ll also take a look at how many ESPs brands use, depending on their team size and structure. Plus, along the way, we’ve asked some of the top ESPs to chime in on what makes them a great tool for marketers like you.

Simplify Your Email Workflow with the Litmus Power-Up for Trello

Email marketing comes with a lot of moving parts and, sometimes, it’s hard to stay organized. That’s why many teams rely on various tools to keep them on task, on time, and on budget. Great tools can help make the tough job of getting a perfect email out the door a whole lot easier—but we believe that the true magic happens when those tools speak to each other and help you automate the steps you’d otherwise have to do manually.

Today, we’re excited to share that Litmus now integrates with one of the most popular project management tools for email marketers: Trello! With the new Litmus Power-Up for Trello, it’s easier than ever to sync your email projects between Litmus and Trello for a more seamless workflow, improved collaboration, and less time wasted jumping back and forth between tools.

Really Good Email Design Trends: Webinar Recording + Q&A

Your subscribers are bombarded with thousands of messages across various channels and it’s harder than ever to make your brand stand out. One way to cut through the noise? Impress them with really good email design.

In this webinar, we took a look at email design trends through the years. How did email look in the early 2000s? Which trends joined the winners’ circle in 2019? And what’s gonna be huge in 2020—or even 2030? The Really Good Emails team joined us for a trip down email design memory lane and helped us make predictions on what comes next.

Didn’t have a chance to watch the webinar live? Don’t worry. You can access the full recording at any time and read the Q&A below.

2020 email design trends

10 Email Design Trends Hitting Your Inbox in 2020

With the year 2020 within reach, we’re about to enter a new decade of email design. But which visual design trends will shape the look of emails in the 2020s?

Trends that dominated designs in 2019 will still be popular in the coming year. We’ll continue to see vibrant colors, bold typography, and off-grid designs. But new trends in digital design will make their way into the email design world over the coming months. 

Here are 10 email design trends that will hit your inboxes in 2020.

New in Litmus: Email Client Recommendations, Image Support in Proof, Dynamic Content Testing, and More

In October, we announced the all-new, redesigned Litmus platform. We put your email at the center of Litmus, and now we’re making the experience even better. Our latest update comes with features that will help you test wherever you build, ensure you’re testing the email clients and devices your subscribers care about most, and streamline the email design review and approval process. Here’s what’s new.

Interactive emails are a top trend, but is anyone using them?

Interactivity has been a top email design trend for a few years, and it’s easy to see why. Interactive elements make an email more accessible, and often, more fun and engaging. The concept takes a format that has long been a single, static message and turns it into an entire experience within the inbox. Yet it isn’t actually a pervasive design or strategy.

We asked nearly 2,000 email marketers about their team’s use of interactive email design, and we’re a little surprised by the results.

Delivering Episode 12: Is it time to embrace AMP for Email?

In this episode of Delivering, host Jason Rodriguez looks back at (nearly) two years of AMP for Email, its implications for the industry, and tries to answer the question of whether or not email marketers should embrace Gmail’s most recent innovation. Episode Transcript Welcome to Delivering, a podcast about email design, strategy, copywriting, development, and […]