Mobile Email Design Webinar

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Today we ran the third of our guest webinars, this time with Chris Studabaker from ExactTarget. Chris spoke about Email Design in the Age of the Mobile Inbox. It was a great success – we had almost 1,000 people registered. Mobile email design sure is a hot topic right now.

Chris covered: the current state of the industry; discovering whether you have a mobile audience; strategic considerations for mobile email design and tactical recommendations. If you’re interested in building mobile-friendly email campaigns you won’t want to miss this.

Below you can watch the full hour-long webinar recording. You can also download the slide deck, and view a copy of Chris’ mobile-optimized email design sample.

Alternatively you can download the webinar in Quicktime format.

Presentation slides

Chris kindly provided his presentation slides, which you can download (33mb, PDF format).

Mobile-optimized email sample

Here’s the mobile-optimized email sample that Chris discusses during the session. If you view the source you can see that he’s using the @media query technique, similar to that discussed by Campaign Monitor a couple months ago.

Further questions

We didn’t have time to answer all the questions during the session, so Chris and I will be following up with the additional Q&A right here on the Litmus blog within the next few days. Look out for a follow up post soon.