Litmus Builder: A Code Editor for Email Design and Development0
In 2013, Jordan, one of our senior developers, and Alan, our lead designer, launched a hack week project called Litmus Builder. The tool was a hit and we received lots of positive feedback from the email community. As our email designer, I was a big advocate of the product and loved to use it when creating Litmus’ emails. Together, all three of us wanted to expand on the initial project and build a more robust version of the tool. And, together we did just that.
THE FIRST CODE EDITOR BUILT FOR EMAIL DESIGNERS BY EMAIL DESIGNERS
A few months ago, we sat down and interviewed a dozen of the world’s best email designers. We wanted to know what tools they were using, what their workflows consisted of, and the key challenges and problems they faced when building amazing emails.
After many of these interviews, we began to notice a trend: email designers have been using tools created for the purpose of web design, not email design. And, frankly, we all know that web design and email design are very different.
We invited the interviewees, along with 100 other email designers, into a beta program aimed at developing a new workflow. With hundreds of comments and endless feedback, we’ve carefully refined and crafted the tool into what it is today. This isn’t just a product that Litmus has built, it’s a product the email design community has built.
Today, we are thrilled to introduce the world’s first code editor built for email designers by email designers: Litmus Builder.
STREAMLINE YOUR WORKFLOW WITH LITMUS BUILDER
Builder is built with an email-first mindset—no other code editor has approached their product development in this way. And, it’s backed by a community of the world’s best email designers.
Build your emails from scratch or use pre-existing templates
Start your emails as a blank slate, use one of our pre-tested templates, or create your own—it’s up to you! Take advantage of customizable snippets, HTML/CSS inline auto-completion, and Emmet integration to make shorthand coding a breeze.
Test your emails with a single click
In seconds, you start a Litmus email previews test, as well as send a real test email to your own inbox. Testing is literally at your fingertips—it’s never been easier or faster.
Real-time desktop and mobile views
Ensure that your email is easy to interact with in all environments by simultaneously viewing it in both mobile and desktop dimensions as you build.
Easily troubleshoot your emails
If you’re having issues with certain email clients, testing with Builder in multiple email clients is incredibly fast with one-click Litmus re-testing. Making changes to your email and re-testing has never been easier.
Easily navigate your HTML
Click on any HTML element in the preview pane and land on that element directly within the code editor.
Simply share your email with a link, or embed it on any website
With a single click you can create a public version of your email to embed and share with others. Having a rendering issue? Share it in the Litmus Community to get feedback! Here’s what an embedded Builder looks like:
Timeline of your email build
With timeline view, you can view your entire email’s history. See who made changes and when and easily restore any version at any time.
Your email workflow will never be the same. You can build emails in half the time with half the hassle, so you can spend more time actually designing your emails and less time testing them.
VIDEO TOUR OF LITMUS BUILDER
To showcase Builder in all of its glory, we hosted two webinars to cover its features and functionalities. Didn’t have a chance to attend? Don’t worry. We recorded the whole thing.
BUT, DON’T TAKE OUR WORD FOR IT…
Here’s what some of our early users are saying about Builder:
I’ve used coding programs that ranged from Notepad to Dreamweaver, Sublime to Brackets, and Litmus Builder is by far the best for email development.
– Ben Carver, Steadfast Media
I love the instant preview and pop-out functionality. It’s so fast to develop emails in Builder and the development setup is completely flexible to my liking.
– Justin McMillin, The George Washington University
The beta of the Builder from @litmusapp is freaking awesome! The ability to create snippets makes building emails 1000 times easier! 🙂
— Rasmus Willemoes (@RasmusWP) October 1, 2014
— jonah (@anotherjonah) September 3, 2014
Email Builder is fast becoming an ‘essential app’! How did I code without it? @litmusapp
— Beyond the Envelope™ (@Paul_Airy) September 2, 2014
— Veronica Williams (@veronicaw) August 26, 2014
Playing with the Litmus Builder this afternoon. Awesomeness at its best @litmusapp
— Manos Papoutsakis (@Mpapous) August 25, 2014
— Penny Tselikis (@penny_tselikis) August 25, 2014
The Builder interface is beautiful, clean, and intuitive. It’s as good as any editor I’ve used with an added ease of testing that’s impossible beat.
– Jenny Salita, Ideapark
Builder is such a massive time saver. I’ve literally saved hours testing with it.
– David Kirkby, HTK Limited
START BUILDING THE PERFECT EMAIL TODAY
This is our editor. We hope you will join us in building the perfect email editor and revolutionizing the email industry. We can’t wait to see what we build together.
Do you have a Litmus account? Builder is included in your subscription and is already in your account waiting for you!
Don’t have a Litmus account? Sign up for Builder today and start streamlining your workflow.