Email geeks, get ready to see more interactive emails in your Gmail inboxes. Today Gmail announced that support for AMP for Email is beginning to roll out to Gmail’s desktop email clients, with support for Gmail’s mobile apps following soon.
We’re excited to announce that we’ve partnered with Gmail to enable support for AMP in Litmus Email Previews for Gmail and G Suite, allowing email marketers to see how their AMP emails render in subscribers’ inboxes. This is a big step in helping marketers develop interactive emails, and we’re excited to continue to invest in and be at the forefront of providing better subscriber experiences.
We’re thrilled to announce that Microsoft’s latest desktop version of its popular email client—Outlook 2019—is now available for testing in Litmus Email Previews. The new Outlook comes with better fallbacks when using web fonts, SVG support, and more.
Microsoft Outlook is comprised of several versions of the email client. Collectively, those clients rank #4 in email client market share, with 9% of all email subscribers tracked opening in some version of Outlook. The latest version, Outlook 2019, is an update to the desktop edition that is bundled with Microsoft Office. Although Outlook 2019 is a new release, it should be noted that it largely implements some of the features that have been in use in Office 365 subscriptions. The good news for email marketers is that Outlook 2019 doesn’t come with any major surprises. Here’s what we found while looking at the latest version of Microsoft Outlook.
With 28% of all emails read on Apple’s iPhones, changes to Apple’s phones, the mobile operating system, and its email rendering can make a big difference to the email marketing world. So it’s no surprise that email geeks have monitored the release of Apple’s new phones. We did too, and we’re breaking down everything you must know about the new iPhones and iOS 12.
Litmus users run the gamut. Everyone from freelancers to huge companies, agencies to non-profits, use Litmus to send better email campaigns every day. And every user has their own needs when it comes to managing who has access to their account.
See how Litmus for Enterprise makes user control and team management easy, regardless of how your team, company, or clients are structured.
Today, we’re thrilled to announce an update that will make running a Spam Test easier than ever. Thanks to our brand-new ESP integration for Spam Testing, you can now start a Spam Test without the hassle of switching back and forth between Litmus and your ESP—and without setting up manual lists for each spam test.
Executing successful email campaigns is a complex process that involves many people, technologies—and often sensitive content and data. With Litmus’ new single sign-on with SAML integration, you can leverage your company’s Okta, OneLogin, or custom identity provider to ensure that your account is protected and only accessible by approved users.
Designing and coding emails can be a manual, arduous process, but it doesn’t have to be. Snippets and partials can help you automate your email workflow, speed up development time, and reduce the chance of errors. Here’s how.
Say hello to the newest addition to the Litmus Email Creative Platform: Introducing Litmus Proof.
With Litmus Proof as your centralized tool for collecting feedback, you can improve collaboration, get better visibility, and enjoy fewer review cycles—and ultimately get your emails out the door, faster.
Create Builder projects more easily, customize Builder to your coding preferences, build emails faster, make troubleshooting easier, and seamlessly integrate Builder into your workflow with these brand new features in Litmus Builder.
If you utilize Litmus Builder to build and code your emails and use Liveclicker to power dynamic content in your campaigns, you’ll love Liveclicker’s newest Chrome extension—RealTime Email Content for Litmus Builder.
We sat down with Jen Fahey, Director of Product Management at Liveclicker, to get the scoop on the brand new Chrome extension and how it can streamline your email development workflow.