The countdown is on for Litmus Live! We’re so excited to bring our email marketing conference to Boston, London, and San Francisco this year for a few days of networking and general email nerdiness. Take a look at these agenda highlights and see why Litmus Live is a must-attend conference for any email marketer.
Hide and seek may be a fun childhood game, but if you hide content in your code, you may run the risk of hurting your deliverability. Keeping your code clean and organized isn’t just helpful for landing in the inbox—it’s important for your subscriber experience, too.
Your worst deliverability nightmare, realized: You’ve been blacklisted. While this can negatively impact your ability to reach your subscriber’s inbox, it’s not the end of the world—if you take active steps to address it. Here’s what you need to know.
In this webinar, we share our findings and advice from the 2017 State of Email report so you can arm yourself and your team with knowledge to navigate these changes and build email campaigns that surprise, delight, and ultimately, convert.
Advocating for yourself at work can be daunting, especially when you have cutting edge ideas or you want to streamline your workflow with a new tool. The good news? You can use the power of Litmus Email Previews to show, rather than tell, the rest of your team what you need.
Thanks to feedback from our subscribers, we’re debunking the three most common misconceptions we heard about what Litmus is and what Litmus does.
When it comes to email, it takes a village. Whether you’re the only one dedicated to email and matrix with designers, copywriters, and approvers or you’re a part of a huge email marketing enterprise, Litmus can help you collaborate as a team. Here’s how.
The world of email is full of potential pitfalls. Support for techniques can vanish without warning, and sudden changes to email clients’ rendering engines make it tricky for email marketers to understand what’s going to work where. Read on to learn common ways emails can break and how to fix it.
Over the course of the past year, we’ve analyzed over 17 billion email opens to see where subscribers read emails. And while a few things stayed the same, we saw plenty of movement this year in terms of email client popularity. In our 2016 Email Market Share infographic, we take a look at mobile, webmail, and desktop opens over the course of the year, providing insights about why these changes occurred and how they may affect your email campaigns.
Email marketing can be a finicky beast, with the industry landscape shifting without warning. The past year saw the launch of a new version of Apple’s mobile operating system (iOS 10), acquisitions by Verizon and Microsoft, and the introduction of new privacy regulations around the world—to name just a few of the issues impacting email marketers today. With the State of Email 2017 report, we give you the trends, innovations, and data you need to build successful email marketing programs in 2017.