Litmus Gives Back with Team Volunteering

At Litmus, we care deeply about our customers and the email community, and we’re working hard to make the email world a little better every day. But we also believe that our involvement shouldn’t stop at the end of the work day or be limited to the email community. We’re proud that many of our team members are engaged in their communities beyond Litmus, and as a brand, we believe that it’s our responsibility to do the same. That’s why Litmus offers Volunteer Time Off (VTO)—paid time away from work that employees can use to volunteer at an organization of their choice. Plus, volunteering has become part of our bi-annual team get-togethers.

Use Litmus Builder and Liveclicker Together with this New Chrome Extension

If you utilize Litmus Builder to build and code your emails and use Liveclicker to power dynamic content in your campaigns, you’ll love Liveclicker’s newest Chrome extension—RealTime Email Content for Litmus Builder.

We sat down with Jen Fahey, Director of Product Management at Liveclicker, to get the scoop on the brand new Chrome extension and how it can streamline your email development workflow.

Yahoo! Mail Introduces Image Caching—What Marketers Must Know

Yahoo! has quietly changed the way it handles images for Yahoo! Mail users. The inbox provider now caches all images and serves them via their own proxy servers. This has a significant impact on the level of insights marketers can get from Yahoo! Mail users, and it can even impact the reliability of dynamic content.

Here’s a breakdown of everything marketers must know about image caching in Yahoo! Mail.

How Trello Uses Litmus to Guarantee a Great Brand Experience for All Subscribers

Getting your emails to look flawless in all popular email clients and devices is a key challenge for many email marketers, especially when expectations for email quality are high and the deadlines tight.
But quality and speed don’t have to be a trade-off. Chris Kaundart shares how Trello uses Litmus to create consistently great email experiences for all subscribers while, at the same time, cutting down production times.