6 Alternatives to Spending Thousands on an Email List

Purchasing a list of email addresses may seem like a great solution, but it’s not. While you get a list of leads instantaneously, there are some major drawbacks. It not only costs thousands of dollars, but purchasing a list can negatively affect your deliverability and sender reputation. Luckily, there are alternatives to building your lists—alternatives that are cost-effective and not detrimental to your sender reputation.

welcome email

6 Steps to Creating a Successful Welcome Email Experience

You’ve honed your email signup appeal language to entice people to subscribe. You’ve created a signup form that minimizes friction. You’ve placed that form on your website, in your mobile app, on your Facebook page, and in other places where your customers and potential customers will see them. And—success—people are subscribing. Now what? Sending a welcome email is that next crucial step.

Win Your Way to Litmus Live 2015

The Email Design Conference has been sold out for weeks, but—thanks to some generous email lovers—we’re happy to announce there are four ways you can win your way to the conference! With the support of Constant Contact, Emma, MailChimp, and Movable Ink we are thrilled to offer the following ticket giveaways.