microsoft-announcement

Litmus and Microsoft Partner to Make Email Better

Litmus and Microsoft are teaming up to make email better for thousands of email marketers—and the hundreds of millions of people who use Microsoft email products. Learn more about this exciting historic partnership. Through the partnership, we’ll help Microsoft prioritize email rendering bugs in Outlook, identify issues faster, and announce improvements and fixes to the community.

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How to Optimize Your Email Production Workflow [Infographic]

Every brand’s email production process is unique, with different planning, development, and approval processes. With data from our 2016 State of Email Production report and insights from Movable Ink, we’ve teamed up to put together an infographic that distills the best tips and tools to optimize your workflow. From goal-setting to content creation to email development and post-send reporting, we cover the email creation process from start to finish.

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Mobile Back Up To 56% For July 2016 Email Market Share

Every month, we track opens from more than 1 billion emails sent using Litmus’ Email Analytics and share the trends we observe in various email clients and environments for email client market share. In July, mobile opens jumped back up to 56%, desktop opens decreased to 17%, and webmail opens held at 27%.