We’re thrilled to announce the launch of a HubExchange app for Litmus in the ExactTarget HubExchange marketplace. The Litmus HubExchange app will be among the first tools available directly within ExactTarget’s Interactive Marketing Hub starting July 15th. …
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With such a wide array of email clients available, identifying the email programs and devices subscribers use to open emails important. Recognizing the value of identifying these trends, Silverpop recently announced the launch of their Email Insights application. Email Insights is …
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Have you ever received a great email and wondered, “how did they do that?” Or wanted to share an awesome email you created, but was worried it would break when forwarded? Without easy access to the source …
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Early versions of the BlackBerry OS either didn’t support HTML at all or completely mangled designs. While OS 6 made a giant stride forward by using WebKit to render email, turning on images was a pain and …
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We may have received this email from BrightWave Marketing a few weeks ago, but it was too good to pass up. Who cares if the holidays have passed?! The horizontally scrolling format paired with responsive design, undoubtedly, …
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Just like you, every post published and email sent in 2012 brought in visits, opens, clicks and conversions for us here at Litmus. So like many marketers around the world, we took a little time this week …
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“25 DAYS OF INSPIRATIONAL EMAILS” — DAY 22: 37SIGNALS Transactional emails are a frequently missed opportunity for companies, non-profits, and the like. In a past post, I described how they have a higher revenue per email, transaction …
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With each new email client and mobile device we add to email testing, we get each of our customers a little closer to never having to send themselves a manual rendering test again. But unless you want …
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“25 DAYS OF INSPIRATIONAL EMAILS” — DAY 4: Charity: Water What’s better than a responsive email? How about a responsive email with a video? How about a responsive email with video that’s for a good cause? Charity: …
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There has been a steady increase in mobile opens — 123% in 18 months — and the majority of these opens are being made on iOS (80.34%) and Android (18.93%) devices. Even taking image blocking into account, …
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