Tag: email design

Your Email on Mobile: How Each Mobile OS Displays Your Message

As more mobile devices are introduced into the marketplace, the number of screen sizes we need to consider when designing email is exploding. This superabundance of screen sizes directly impacts the design and planning process—affecting how you …
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Winter Storm Nemo: Newsjacking & Ad-Hoc Email Templates

Call it the blizzard of 2013, the first Nor’easter of the season, or winter storm Nemo. Whatever it was hit pretty hard here in Boston. The effects of the storm have included a driving ban, a parking …
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Super Bowl XLVII Emails — A Win or A Loss?

Reflecting back on the marketing efforts during Super Bowl XLVII has left me feeling pretty unimpressed. Marketers spent a ton of money on TV advertisements during the game — CBS was charging between $3.8 to $4 million …
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Craftsy Inspires With S-Curve Design + Subtle Animated GIF

When Ryan Brandle, Senior Interactive Designer at Craftsy, submitted this email to be featured in our inspiration series, I was really impressed with its infographic-like design & subtle animated GIF! It’s a visually appealing email and compliments …
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Slingshot SEO Inspires With Personalization & Relevancy

Justine recently received an email from Slingshot SEO and was so intrigued by its personalization and relevancy that she not only forwarded it to me, but she also reached out to Slingshot SEO to learn more about …
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A Responsive Horizontal Scroller from BrightWave Marketing

We may have received this email from BrightWave Marketing a few weeks ago, but it was too good to pass up. Who cares if the holidays have passed?! The horizontally scrolling format paired with responsive design, undoubtedly, …
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Crate and Barrel Inspires With Seasonal Welcome Email

“25 DAYS OF INSPIRATIONAL EMAILS” — DAY 25: CRATE&BARREL First and foremost — Happy Holidays! Here at Litmus we wish you, your family and friends a happy, safe, and healthy holiday season. Best wishes for 2013! Now …
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Hot Rum Cow Covers All The Bases: Responsive Email & Landing Pages (+ Images-Off Optimization!)

“25 DAYS OF INSPIRATIONAL EMAILS” — DAY 23: HOT RUM COW I had heard that Hot Rum Cow sent great emails so I was very excited to sign up for their newsletter & see what they had …
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37signals Inspires With A Comprehensive, Helpful Transactional Email

“25 DAYS OF INSPIRATIONAL EMAILS” — DAY 22: 37SIGNALS Transactional emails are a frequently missed opportunity for companies, non-profits, and the like. In a past post, I described how they have a higher revenue per email, transaction …
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JetBlue Inspires With A Holiday Jingle & S-Curve Design

“25 DAYS OF INSPIRATIONAL EMAILS” — DAY 21: JETBLUE It’s always a nice change of pace when companies do something completely different than their typical emails. When I received this holiday email from JetBlue, I was really …
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