Archive: September 2012

PizzaExpress Inspires With Images-Off Email Optimization

In all of my Inspiration posts thus far, I have commented on how important it is that an email looks great whether images are enabled or not due to the majority of email clients blocking images by …
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8 Email Design Factors That Influence Action

What influences your subscribers’ willingness to open, click, and interact with your email? From subject lines and “from addresses” to images and landing pages, they all play a major role in determining whether your subscribers will engage …
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Inspiration: J.Crew’s Sleek, Editorial Design Stands Out Among Retail Emails

When J.Crew’s email arrived in my inbox, I was very impressed with how it stood out among typical retail emails. I usually find retail emails to be extremely promotional and that they typically include one large image …
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New Mobile Email Testing Now Available!

We’re very excited to announce that we now offer Email Testing for two additional mobile operating systems: iOS 6 and Windows Phone 7! iOS 6 (with iPhone 4S and iPad) Apple’s iOS 6, which will be released on Wednesday, September …
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New Mac Email Clients Now Available!

We’re thrilled to announce that Litmus now offers Email Testing for Apple Mail 6 and Outlook 2011 for Mac! Apple Mail 6 released with Mountain Lion Apple Mail is the 3rd most popular email program in use today, …
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Identify Problems and Troubleshoot Your Email with Code Analysis

We can’t say it enough: creating HTML emails is tricky. Even with loads of resources to help fix common issues, the bugs that cause rendering problems can be tough to crack. Introducing Litmus Code Analysis Code Analysis …
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Inspiration: Microsoft Welcomes New Users with Bold Text and Bright Colors

After signing up for Microsoft Office 365 Home Premium Preview at the end of July, we received a series of really great emails and wanted to share them with all of you! The welcome email: Where it …
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